01
CAPTURE
Give interest a place to go.
Choose one invitation, one useful first reply, and one place to keep the lead details.
Your output: a five-line lead plan.
WORKSHOP WITH COACH RUSS
BUILD YOUR
DM-TO-BOOKING SYSTEM.
Somebody DMs you “I’m interested.” Then life happens and it goes cold. Let’s build the system that answers, asks the right question, and books the call while you’re busy.
WATCH: THE METHOD WITH COACH RUSS1:59 · SOUND ON
Watch Coach Russ introduce The Method, then join the workshop list below.
•Coaches + service businesses
01 CATCH THE INTEREST→02 GUIDE THE CONVERSATION→03 KNOW WHEN TO STEP IN
LESS REPEATING YOURSELF.MORE ROOM TO BUILD.
THREE PARTS. ONE SYSTEM.STOP FIGURING OUT
STOP FIGURING OUT
WHAT HAPPENS NEXT.
Someone reaches out. You get busy. The conversation goes quiet. Let’s put a process behind that moment.
02
CONNECT
Let each reply guide the next step.
Acknowledge what the lead says. Ask the next right question based on their answer, and walk the ones who are a fit to the booking link.
Your output: a reply-to-booking map.
03
HAND OFF
Know when it’s your turn.
Set the rules for when the bot stops and you step in. Test every path before a real lead ever sees it.
Your output: a simple test checklist.
YOUR HOSTCOACH RUSS.
COACH RUSS.
LET’S BUILD THE PROCESS.
I know what it looks like when your business depends on you answering every message, sending every link, and remembering every follow-up.
The Method is where you turn those repeat tasks into Automations On Command. You write clear instructions, test the system, and get help with the parts that keep you stuck.
Bring one task. We’ll start there.
Join the workshop listWORKSHOP · COACH RUSS
YOUR NEXT LEAD
NEEDS A METHOD.
Bring your offer and one conversation you keep having. Map how your automation acknowledges a reply, answers it, and asks the next right question.
7 p.m. Eastern · Join the workshop list.
- One presenter. One connected workflow.
- A practical plan you can test yourself.
- Hands-on training, plus a look at what’s inside The Method.
SEE THE PROCESS IN ACTIONFROM FIRST MESSAGE
FROM FIRST MESSAGE
TO BOOKED CALL.
Watch a real DM go from first message to booked call. We cut the qualifying questions to keep the process private.
RECORDED WORKFLOW DEMONSTRATION
AUTOMATIONS ON COMMANDEACH REPLY SHAPES
EACH REPLY SHAPES
THE NEXT STEP.
Your lead’s response guides the conversation. Here’s what you can build when you give it the right instructions.
- Acknowledges what the lead says.
Responds to their goal, concern, or answer before moving forward.
- Answers relevant questions.
Uses the approved information you provide about your business and offer.
- Asks the next right question.
Picks the follow-up based on what the lead said and the rules you set.
- Guides qualified leads toward booking.
Shares the next step when the conversation reaches the right point.
- Knows when to hand over to you.
Uses your handoff rules when a question needs your attention.
It shows the booking confirmation and the closing reply. Watching it won’t send a message or book anything.
Build your own workflowBEFORE YOU JOINGOOD
GOOD
QUESTIONS.
Who is the workshop for?
Coaches and service business owners who have a clear offer and want a better process for replies, booking, and follow-up. You can start with one repeated task.
Do I need to be technical?
Bring your offer and one question leads keep asking. We start with the conversation, then map the tools and test the path. You can test the whole thing by hand first.
How does the automation know what to say next?
It reads the lead’s reply and follows your instructions. It can acknowledge a concern, answer from the info you approved, then ask the next right question. Your rules decide when it sends the booking link and when it brings you in.
When is the next session?
Tuesday, November 3, 2026 at 7 p.m. Eastern. Join the workshop list for session details. The workshop is separate from the weekly Q&A for Method members.
Is the starter kit required?
No. The starter kit is optional. It has two e-books, worksheets, reply scripts, and a test checklist.
What is The Method?
The Method is my Skool community. You get bot instructions, business modules, weekly Q&A, and people building the same thing you are. It’s education and support, not done-for-you. Some tools you connect may have their own costs.
Will this guarantee more sales?
No. Automation can help you respond consistently and guide existing interest toward a next step. You still need a useful offer, relevant demand, and follow-through. Results vary.